Whether it’s driving change in small communities, advocating for social reform, or fighting for environmental protection, making a positive impact in the world is an admirable trait. That’s why today’s socially conscious consumers want to support organizations that are proactive and impactful in the community. When a business is involved with such initiatives, it is known as corporate social responsibility, or CSR. Furthermore, a company’s CSR goals should be effortlessly incorporated into their marketing strategies and made transparent with consumers. So, how does one go about that? Check out the infographic below for more information.
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Incorporating CSR Into Your Marketing Strategy
Infographic provided by Points of Light, an employee volunteer program provider